Rustic Strength's zero waste line of liquid laundry detergent is derived from renewable resources, plant derivatives and synthetic processing. A laundry detergent that is paraben-free, dye-free, and truly hypoallergenic for a clean and simple laundry experience.
Great for eco-friendly and eco-conscious people who are looking to get back to a simpler lifestyle, by using non-toxic, color safe cleaning supplies.
This product is safe, mild and gentle for infants, babies, kids, teens and people with sensitive skin. It is delicate on all your delicates!
Made with an optimized blend of surfactant soaps designed to clean a variety of soils.
Small load – 1/2 to 1 oz of detergent
Medium load – 1 to 2 oz of detergent
Large load – 2 oz of detergent
It is recommended that you do NOT overfill your laundry tub with clothes. For the best results use a medium size load and about 1 oz of detergent.
Stain-removing tips: Simply place a little detergent directly on the stain and scrub the fabric together. Some stains respond better with cold-water vs hot water. For more details on a specific stain removal, please see our blog posts.
Rustic Strength’s liquid laundry detergents are free from the following:
- parabens – xenoestorgens (agents that mimic estrogen) that has been linked to cancer
- perfumes – 15 – 20% perfume essence (concentrated fragrance)
- fragrances – some can be toxic (phthalates); perceived clean vs real clean because of the smell
- phthalates – can damage liver, kidneys, lungs and reproductive system
- SLS and SLES can irritate eyes, skin and lungs. Tested on animals and not environmentally friendly
- dyes – skin irritant
- brighteners- chemicals that remain on the clothes to absorb UV light (naphthotriazolystilbenes, benzoxazolyl, diaminostilbene, disulfonate)
- Proudly Made in the USA
- Handmade with essential oils
- Great for high-efficiency (he) machines
- Readily biodegradable (60% in 10 days)
- Renewable resource
- Recyclable packaging
- Low suds
- Non allergenic
- No fabric softeners
- No unnecessary fillers
Ingredients: Filtered deionized water, environment friendly nonionic - ethoxylated alcohol surfactants, biodegradable - dodecylbenzene sulfonic acid, biodegradable and renewable resource – octyl dimethyl amine oxide, natural sea salt